Instead of 100 birthday
candles, let's celebrate with
100 Clorox facts
History of Clorox
1 In 1913, five businessmen invest $100 each to found America's first commercial liquid bleach factory, the Electro-Alkaline Company, later known as the Clorox® Company – we sure are happy they did!
2 Clorox® Regular-Bleach has been used since 1913 for disinfecting needs. The bleach that’s right in your cleaning cabinet starts from sodium chloride, better known as regular table salt.
3 The first gallon size of Clorox® Regular-Bleach was sold to businesses like breweries, walnut bleachers and municipal water systems.
4 Bleach was quite the soldier during World War II. It was used to disinfect wounds, neutralize enemy gases and purify water - the same timeless uses that apply in all disaster scenarios today!
5 From 1920 to 1957, the spokesman for Clorox® was an animated bleach bottle named “Butch.”
6 Clorox® Regular-Bleach commercials first appeared on-air in 1953. Want a blast from the past check out our vintage commercials.
7 In 1969, the Apollo space capsule was disinfected with bleach upon its return to Earth.
8 Clorox 2® Stain Fighter & Color Booster color-safe dry bleach was the company’s first new product in 56 years when it launched in the 1970s. Forty years later, it’s even easier help keep clothes bright and stain free with the liquid Clorox 2® and Clorox 2® Pen on the go!
9 The fight against germs that can cause colds and the flu got even easier when the Clorox® Company launched Clorox® Disinfecting Wipes in January 2000. Talk about a New Year’s gift just in time for flu season! 10. In 2004, Clorox® Regular-Bleach hit the big screen making an appearance in the movie, Million Dollar Baby.
Clorox, Cleaning and Lifestyle
1 In 1918, Clorox® Regular-Bleach was introduced into American households in 15-ounce amber glass “pint” bottles.
2 In 1961 the glass bottles were converted to white, polyethylene plastic. We can’t imagine lugging glass bottles to the laundromat today!
3 In 1934, the Clorox Company began proudly featuring the Good Housekeeping magazine seal of approval.
4 According to a survey by the Clorox® Company, one in eight men actually confessed to wearing their underwear two or three times between washes. Talk about underwear overwear!
5 The Clorox® Company first appeared on the Fortune 500 list in 2000!
6 Bleach has many uses within healthcare settings including preventing and controlling the spread of infections and disinfecting environmental surfaces, potable water, syringes, needles and dental equipment.
7 A 2011 study conducted by Dr. Charles Gerba, professor of microbiology at the University of Arizona, and sponsored by the Clorox® Company, found that some bachelor pads may contain more than 15 times the amount of bacteria than the homes of their female counterparts.
8 So much for sweet dreams, the same 2011 study by Dr. Charles Gerba found that 63% of bachelors' nightstands and 60% of bachelorettes' nightstands tested positive for bacteria, including fecal bacteria like E. coli.
9 In bachelor pads, coffee tables had the second highest number of total bacteria according to a study funded by the Clorox® Company.
10 Did you know a passionate one minute kiss can burn 6.4 calories? Clorox’s Dr. Laundry recommends removing lipstick stains by pre-treating the stain with liquid dish washing detergent on a damp cloth.
DIY Tips and Tricks
1 Polka Dot Jeans: Pattern jeans are a hot look for any season. To make your own, all you need is a Clorox® Bleach Pen® Gel and an old pair of jeans. For more detailed directions, check out Clorox’s Dr. Laundry blog.
2 Spring Time Chalkboard Flower Pot: Recycle old planters and turn them into creative chalkboard flower pots. For a detailed list of supplies and instructions, check out Clorox’s Mom Moment’s Blog.
3 Personalized Onesie: Make unique baby gifts with the Clorox® Bleach Pen® Gel. Doodle on a darker colored onesie with the bleach pen to make something personalized and memorable.
4 Reverse Tie-Dye: To create a fun spring look, try pulling color out of a garment rather than putting colors in. Check out Clorox’s Dr. Laundry blog for detailed instructions and other DIY looks.
5 Furniture: Do you see a year’s worth of grime on your lawn furniture when you take them out of the shed in the spring? Don’t fret! This year, try washing and restoring furniture, sidewalks and decks with Clorox® Concentrated Outdoor Bleach Cleaner as directed to give the weathered furniture a fresh look!
6 Care Package for Teachers: It’s easy to make a care package for teachers, who often use their own money to purchase classroom supplies, with recycled items! To make your package, wrap an old shoe box in fun wrapping paper, and then fill it with tissues, Clorox® Disinfecting Wipes, cough drops and hand sanitizer. Confirm school policy allows for use and/or donation of product.
7 Two-Tone Tee-Shirt: Ombre is a hot fashion trend that can be easily DIY-ed using bleach!
8 Bleach Stamped Invitations: Preparing for an upcoming party? Create invitations using bleach, cardstock and rubber stamps to give them an antique look and feel. Use a diluted bleach solution as your ink and a sponge to use as your ink pad. Put the solution soaked sponge in a plastic tray or container. From there, stamp away! Just be sure to wear gloves to protect your hands. Not having a party? The same technique can be used to make personalized stationary!
9 Decorate Canvas Shoes: This is such a fun project! In addition to being an easy last minute gift for a friend, it’s also a great way to perk up an older pair of canvas shoes! With so many creative possibilities, it’s easy to make yours one of a kind using a Clorox® Bleach Pen® Gel. For a full list of materials and step by step directions please visit Clorox.com.
10 Bleach Dyed Striped Scarf: It’s so simple to make–an inexpensive scarf (both cotton and rayon work well) is folded into pleats, partially dipped in a bleach solution, and then rinsed with hydrogen peroxide to stop the bleaching action. The more pleats you fold, the more stripes you will get! For full instructions check out the Dr. Laundry Blog!
Always read and follow precautions and usage directions before using cleaning products. Always store cleaning products out of reach of children.
Dirtiest things to clean and How to Clean Them
1 Refrigerators: If you’re wondering how long that leftover takeout has been living in your refrigerator, then it is probably time for a good deep clean. To clean, throw out old contents and empty the fridge completely. Now, you can get down to business. In a well ventilated area using it as directed. Begin by spraying down the inside with Clorox® Clean-up® Cleaner with Bleach, Let the product set for five minutes, then rinse and wipe clean before putting items back on the shelves to ensure it has been thoroughly disinfected!
2 Microwaves: Microwaves can become splattered with caked-on food as a part of everyday use. To clean, fill a microwave-safe container with one cup of water and few lemon wedges, then microwave for 3 minutes. Then use the solution to wipe away loosened food particles. Finish by disinfecting the outside microwave handle with Clorox® Disinfecting Wipes. Use as directed.
3 Cutting Boards: A clean cutting board helps to reduce the risk of food-borne illness. To sanitize plastic cutting boards, wash or rinse with liquid dishwashing detergent and water. Then soak in a solution using 2 tablespoons of Clorox® Concentrated Regular-Bleach per gallon of water. Let stand 2 minutes, then air dry. Rinse the surface with a solution of 2 tsp of bleach per gallon or water. Do not soak overnight.
4 Outdoor Siding: Washing the outdoor siding on your home can seem intimidating, but all you need to do improve your curb appeal is to spray your wood siding with Clorox® Concentrated Outdoor Bleach Cleaner, as directed. This will get rid of built up grime.
5 Mildew on Patios: Spring and summer rains often leave behind icky mildew! To remove, hose down the patio to remove loose debris. Then wash the area with a solution of 3/4 cup Clorox® Concentrated Regular-Bleach per gallon of water. Keep the area wet for 5 minutes, reapplying if needed. Brush as needed to remove moss, then rinse thoroughly. Do not use this solution on painted wood, and be sure to water the area thoroughly prior to cleaning to help protect nearby plants and grass.
6 Toilets: Studies have found that germs can be spewed up to 10 inches in the air after every flush of the toilet, and the handle of the commode is where most of the germs live on the toilet exterior. Help kill germs by wiping the flusher daily with Clorox® Disinfecting Wipes, as directed. Also, to help kill toilet bowl germs, use Clorox® Automatic Toilet Bowl Cleaner, which kills 99.9% of common household germs in the toilet bowl water after each flush.
7 Shower Curtains: Mildew and bacteria love shower curtains. Keeping the shower curtain liner clean and dry is key to avoiding mold growth. According to Clorox’s Dr. Laundry, most vinyl and synthetic liners can be washed in the washing machine with laundry detergent and sanitized with Clorox ® Concentrated Regular-Bleach as directed.
8 Trash Cans: Germs and bacteria can linger in your trash long after you take the trash out. To disinfect, spray Clorox® Clean-Up® Cleaner with Bleach on the top and inside the can until thoroughly wet. Let stand for 5 minutes. Then rinse and wipe clean.
9 Cars: There are countless nooks and tight spaces in cars where germs can hide. Be sure to regularly disinfect all the hard, non-porous surfaces in your car’s interior using Clorox® Disinfecting Wipes as directed.
10 Garages: The garage may be last on your house cleaning to-do list, but it’s easy to show it some love. Clean and disinfect non-porous surfaces, like shelves, as directed with Clorox® Clean-Up® Cleaner with Bleach. If you have a stain on your driveway, dilute Clorox® Concentrated Outdoor Bleach Cleaner to the correct strength, put on your rubber gloves and start scrubbing to help remove. The formula is specially designed for outdoor use.
1 Since 1980, the Clorox® Company has donated more than $84 million to non-profit organizations and community programs with a focus on schools, including through its Power A Bright Future school grant program.
2 According to an article in the Alternative Medicine Review, the average American child catches 6-10 colds a year. To give teachers the tools to demonstrate healthy habits that help prevent the spread of germs, the Clorox® Company launched Clorox Classrooms
3 To help educate communities about MRSA—a potentially life-threatening, antibiotic-resistant staph infection commonly found in locker rooms and gyms— the Clorox® Company launched the Stop MRSA Now Coalition.
4 The Clorox® Company has a long history of donating products like Clorox® Regular-Bleach and other disinfecting cleaners to the American Red Cross and other relief organizations during times of disaster, like Hurricane Sandy, the cholera epidemic in Haiti and the tornado in Tuscaloosa, AL.
5 Clorox teamed up with Animal Planet to help call attention to a deadly fungus that is destroying frog and amphibian populations all over the world.
6 The California Department of Forestry is using Clorox® Regular-Bleach to help stop the spread of a plant disease known as Sudden Oak Death, which is threatening the native California Oak Tree.
7 Clorox® Professional Products Company, a division of the Clorox® Company, provided Clorox® Commercial Solutions Clorox Germicidal Bleach, to help rice growers treat the fungus Fusarium fujikuroi, which causes rice crops to fail to germinate.
8 In 2012, Clorox® launched a one-year pilot program that uses diluted bleach to disinfect drinking water for four remote villages in Peru.
9 Clorox’s Say “Boo!” to the Flu national vaccination program in partnership with Families Fighting Flu and the Visiting Nurses Association has given more than 64,000 flu vaccinations in its eight year history.
10 The Clorox® Company and its employees helped support more than 2,125 non-profit organizations through over $4 million in donations 2011 alone as part of the GIFT campaign.
Keeping Clean On the Move
1 Parents are the mavens of multi-tasking. Disinfect while talking on your cell—one hand on the phone and one hand to wipe up hot spots with your Clorox® Disinfecting Wipe.
2 Debating between “me” time and cleaning time? Do both! Get your hair and your bathroom shiny by applying a deep conditioner on your hair. While you wait; scrub the bathroom counters and shower stall with Clorox® Clean-up® with Bleach. Use as directed.
3 Offices can be germ incubators. Save your sick days for the “not so sick days” by using Clorox® Disinfecting Wipes to disinfect office hotspots including your desk, mouse, phone receiver and doorknobs to help prevent the spread of cold and flu viruses.
4 Beware of tray tables! Keep Clorox® Disinfecting Wipes To Go in your carry-on and wipe down the plane’s tray table in front of you before enjoying your delicious in-flight meal.
5 According to a study by Dr. Kelly Reynolds at the University of Arizona, surfaces in public restrooms rank seventh on the list of the germiest public surfaces. To help prevent the spread of germs, carry a Clorox® Disinfecting Wipes To Go pack with you for trips to the grocery store and your neighborhood playground.
6 Turbulence happens. And it usually happens right when you’ve taken a sip of your cranberry juice drink. Keep a Clorox 2® Stain Fighter Pen handy so you can arrive to your destination looking fresh and clean.
7 Suddenly struck with a stain and don’t know what to do? Call Clorox’s Stain Hotline (877) STAIN-411 on the go for tips on how to remove the tough stains like blood, sweat and beer.
8 Between the grill, beer and body paint, tailgating for your favorite team’s game can be a mess! Keep Clorox® Disinfecting Wipes in your cup holder and a Clorox® Bleach Pen Gel in your pocket for the unexpected spill or stain.
9 Don’t be afraid to BYOCS when you travel – Bring Your Own Cleaning Supplies! Clorox® Disinfecting Wipes To Go fit right in your carry-on, and can make your hotel stay more enjoyable. Wipe down surfaces, doorknobs or faucets and there’s no need to worry about what the hotel cleaning staff might have overlooked.
10 Bummer! Your husband’s white shirt didn’t make it through cocktail hour without a wine incident. While he changes into his back-up button-down, treat the red wine stain on his bleach-safe shirt by liberally applying Clorox® Bleach® Pen Gel. Dab, rinse and get the hotel staff to throw it in the laundry ASAP for best results.
Things you’re cleaning wrong and how to do it right
1 Gum Stuck on Clothing – Forget the “peanut butter trick!” Help remove gum from clothing with Clorox 2® Stain Fighter & Color Booster! Rub the gum with ice and scrape off as much as possible. Then wash the item using laundry detergent and Clorox 2® Stain Fighter & Color Booster.
2 Arm Pit Stains – Don’t just throw your pit-stained shirt in the laundry. To help remove unsightly brown and yellow stains in the armpits of your white shirts, wash whites with Clorox® Concentrated Regular-Bleach.
3 Grease-Stained Shirt – When the grease from your burger drips onto your shirt, keep your impulse to apply water to the grease at bay! Instead, sprinkle on a packet of artificial sweetener to soak up as much grease as possible. Be sure to wash your laundry-safe article of clothing afterwards with laundry detergent and Clorox 2® Stain Fighter & Color Booster to help remove the stain completely.
4 Red Wine Spill – Kitty litter, milk or shaving cream may be old wives’ tales, and they are definitely NOT the magic tricks for removing red wine stains from a shirt. To help remove the stain, immediately dab the stained shirt with club soda. From there, depending on color, you can use Clorox 2® Stain Fighter & Color Booster or a Clorox® Bleach Pen® Gel (for whites) to help remove the evidence of the spill.
5 Grass Stains – Say goodbye to grass stains! Presoak the stained clothing for at least 30 minutes in warm water with a powder detergent that contains enzymes. Before washing, pretreat with Clorox 2® Stain Fighter and Color Booster for colors.
6 On-The-Go-Stains – Forget the “stain removal guessing game” while you’re at work or on-the-go. Download the Clorox® myStain™ app to your iPhone or Android to learn how to fight all types of stains while you’re out, and get expert advice on how to treat them at home. You can also check out Clorox’s Dr. Laundry blog for advice, updates and a refreshing perspective on the world of laundry.
7 Wooden Cutting Boards – These essential kitchen tools need more than just a rinse. To sanitize wooden cutting boards, use approximately 2 tablespoons of Clorox® Concentrated Regular-Bleach per gallon of water to create a sanitizing solution. Wash, wipe, or rinse with dishwashing detergent and water, then apply solution. Let stand 2 minutes. Rinse with a solution of 2 teaspoons of concentrated Clorox® Regular-Bleach per gallon of water.
8 Makeup On Your White Top – Makeup stains can be tricky. Help remove them by pretreating stains with a little liquid laundry detergent or dish soap, then wash on the hottest recommended water setting along with your favorite laundry detergent and Clorox® Concentrated Regular-Bleach. Repeat as necessary.
9 Germy Surfaces – According to a Clorox survey, nearly half of respondents mistakenly believed cleaning with soap and water killed bacteria (47%). Help kill germs on hard, non-porous surfaces with Clorox® Disinfecting Wipes, Clorox® Clean-Up® Cleaner with Bleach spray or a Clorox® Concentrated Regular-Bleach solution as directed.
10 Ballpoint Ink – Drop the hairspray! The best way to remove ballpoint ink stains from clothing is to pretreat with a good stain remover like Clorox 2® Stain Fighter & Color Booster, then wash on the hottest recommended water setting along with your favorite detergent. Use for whites, repeat as needed, and check for success before drying.
Things You Didn’t Know You Could Do with Clorox
1 To help keep flowers fresher longer, add 1/4 teaspoon Clorox® Concentrated Regular-Bleach to each quart of water used in your vase to extend the life of your freshly cut flowers.
2 Reuse your empty Clorox® Disinfecting Wipes canisters. Store empty shopping bags or garbage bags neatly where the wipes once lived. Jazz up the container by adding some colorful wrapping paper to the canister.
3 Remove the labels from an empty bottle of Clorox® Clean-Up® Cleaner with Bleach. Thoroughly rinse out the bottle and let your kids decorate the outside of the bottle. We’re thinking glitter glue! Then, fill with water and add flowers to create a personalized, DIY vase.
4 Create your own kettle-ball weights! Clean out empty bottles of Clorox 2® Stain Fighter & Color Booster and fill with sand. Tightly close the lids and start exercising! Try filling bottles with varying amounts of sand to vary the intensity of your workouts.
5 During the holiday season ensure your tree is the best in the neighborhood! Instead of plain water in your tree stand bowl, mix together 1 1/2 teaspoons Clorox® Concentrated Regular- Bleach, 1 gallon hot water, 1 cup corn syrup and 1/8 cup powdered chelated iron (available from local nurseries) to help prolong the life of your tree.
6 The bleach may all be gone, but that doesn’t mean the fun is over! Thoroughly rinse out two empty bottles of Clorox® Bleach and carefully cut off the bases. Decorate your new “scoopers”. Grab a friend and a tennis ball for a fun spin on a game of catch!
7 Clean up after Fido and Mr. Whiskers! Cut off the bottom of a bottle of Clorox® Bleach. Keep the cap on. Use to pick up after your dog during a walk or to clean out the cat’s litter box.
8 After your kids’ bubble bath, clean the bathtub with Clorox® Concentrated Regular- Bleach! Clean, disinfect and deodorize a rinsed out bathtub with a Clorox® Concentrated Regular-Bleach solution. Let stand 5 minutes then rinse clean.
9 Are you a master brewer? Don’t forget to sanitize your home brewing beer equipment. Clean and rinse the equipment, then sanitize with a solution of 2 tablespoons per gallon of water, then rinse and air dry to help kill bacteria.
10 Do your clothes get clean but your washing machine smells funky? Run an empty cycle with Clorox® Concentrated Regular- Bleach to help deodorize your washing machine.
How to Protect your Home from Hidden Germs with Clorox Products
1 Countless amounts of bacteria get poured down the kitchen sink! If your sink drain is smelly, run the garbage disposal and water and slowly pour ? cup of Clorox® Concentrated Regular-Bleach down the drain and flush with hot water to help kill germs and control odors.
2 When helping your child move into a college dorm, be sure to equip them with a bottle of Clorox® Regular-Bleach. Advise them to run their white load of laundry – using bleach – first, before their load of colors. Bleach not only whitens whites, but it also helps kill germs left by other users in their dorm’s communal washers.
3 The flu isn’t a winter-only illness – you’re actually at risk all year long. According to the Centers for Disease Control and Prevention (CDC), good health habits can help stop the spread of germs and prevent respiratory illnesses like the flu. Use on nonporous surfaces year-round to help kill germs that cause the flu.
4 A study funded by NIH found that MRSA, an infection typically associated with hospitals, can also be found in the home. Use a disinfecting solution with to wipe down and disinfect hard non-porous surfaces to help kill the staph infection.
5 Did you know there is no such thing as the “stomach flu?” Norovirus germs cause the icky symptoms that often send children home from school. Help kill the germs in your home during and after your little one’s illness by disinfecting surfaces, including the toilet, with a solution of Clorox® Concentrated Regular-Bleach.
6 Are there any clothes in your basket smellier than your workout gear? Always wash your stinkiest sweats in the hottest water recommended on the item’s care label. Pre-soak with Clorox 2® Stain Fighter and Color Booster powder before washing. Dissolve 1 scoop of the powder in 2 gallons hot water; fully submerge the items for up to 8 hours or overnight. Drain the soaking solution before washing. Wash any items of particular concern separately from other items to avoid germ transfer.
7 Pet reptile? These scaly friends can carry salmonella. Use Clorox® Disinfecting Wipes as directed to disinfect hard non-porous surfaces where the reptile has been. The wipes are an approved killer of Salmonella bacteria.
8 Pass the salt and pepper shakers, please! These items in your kitchen are handled by many different people daily and are rarely cleaned; meaning cold and flu germs could be making a home on your spices. It's a good idea to empty them once a month, soak them in a diluted bleach solution, rinse, and then run them through the dishwasher.
9 There are several hot spots for germs in your home, including light switches, phone receivers, doorknobs toilet handles and refrigerator or microwave door handles. Quickly disinfect them to help stop the spread of germs using an EPA-registered disinfectant like Clorox® Disinfecting Wipes.
10 New moms have a lot on their minds. Clorox can help check germ worries off that list. When you don’t have a lot of time to clean, use Clorox® Disinfecting Wipes as directed to help ensure all the hard non-porous surfaces in your baby’s nursery, like the changing table and rocking chair arms, are germ-free.
Celebrate with Clorox!
1 Time to break out those lounge chairs and umbrellas for the annual outdoor barbeque. Don’t let guest sit on a dirty patio chair! Bring your umbrellas and patio furniture out of hibernation with a quick wipe down with Clorox® Clean-Up® Cleaner with Bleach and a paper towel as directed.
2 With all those grills being lit and barbeques being planned, there’s bound to be a lot of raw meat around. Raw foods like chicken or beef can harbor salmonella. Use Clorox® Disinfecting Wipes to wipe down your counters after prepping your BBQ meat dishes to help prevent the spread of harmful bacteria.
3 Getting rid of old toys to make room for new birthday presents? Clean hard plastic toys before you donate them by soaking them in a solution of Clorox® Concentrated Regular- Bleach and water. Let them stand for five minutes in the solution, then rinse and air dry for a disinfected toy.
4 Sending birthday wishes to a friend? Say it with a someecard from Clorox® and its Bleach it Away program!
5 Did you know some people love to receive vintage glass Clorox bottles as gifts? The original amber glass Clorox Bleach bottles are collectors’ items. You can find them on eBay, and may even be able to score some at flea markets.
6 Hosting a party can be fun, but no one likes to clean their house twice – before and after guests. Keep clean up simple and say goodbye to your guests’ lingering germs by wiping down counters, light switches and doorknobs with Clorox® Disinfecting Wipes as directed after the party.
7 Are you a Clorox® bleach bottle collector? Did your great grandmother use Clorox® and pass down the tradition? We’d love to hear how you’ve helped Clorox® reach 100 years. Share your story on the Clorox® Facebook page.
8 Extend summer celebrations beyond Labor Day by wearing white all year long. Keep winter whites bright with expert tips from Clorox’s® Dr. Laundry.
9 May is National Pet Month and is a great time to reflect on the special bond people have with their pets. To keep your pups bowls and favorite toys looking like new, sanitize them by washing with a bleach solution!
10 Celebrate life’s messy moments by telling us your story at www.BleachItAway.com!
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